Jarvan reviews your Google Ads account every day, spots wasted spend, drafts new campaigns, and asks before changing anything. You keep the steering wheel - it does the boring work.
Building a campaign from scratch and keeping it healthy every day takes hours of expert work. Here is what most founders do instead - and why it leaks money.
$800-$2,000/month. Two-week build, then weekly check-ins. They optimize when they remember to. They leave for another client and you are back to square one.
One asset group, one black box, zero visibility. Google decides where the money goes - no structure, no keywords, no daily review. You hope it works.
Day 1: a fragile campaign you Googled into existence. Day 30: the same fragile campaign, because nobody has time to monitor and improve it every day.
Same brief, two outputs. Left: what Performance Max gives you. Right: what Jarvan gives you - a structured account, every decision visible, ready to run.
Brief: "CRM for freelancers in France." Google replies: ✓ Campaign created ✗ Structure: hidden ✗ Keywords: not provided ✗ Negatives: cannot add ✗ Audience: "AI optimised" Spend: $1,500/mo Reviewable: no
Brief: "CRM for freelancers in France."
Jarvan replies (58s):
2 search campaigns · FR · $50/d
24 keywords: "crm freelance",
"logiciel facture independant"...
38 negatives: "free", "template",
"job", "tutorial"...
8 ad variants: 2 angles x 4 hooks
Daily monitor: budget · CPA · queries
Reviewable: every line, before launchSign in, then connect the Google Ads account you control. Tell Jarvan what you sell in one paragraph. It returns a launch-ready Search account: campaigns, ad groups, keywords, RSAs, negatives, conversion goals, bidding strategies - all visible, all auditable.
Four agents check in at 7am. They flag what changed, what is working, and what is bleeding. One short digest in your inbox - never a touch on your account.
New ad copy, fresh negatives, budget reallocation, A/B tests, scaling winners, killing losers. Jarvan drafts each change with a one-line "why" and the exact diff.
If we were dishonest, we would put five checks in our column and five crosses everywhere else. Here is where each option actually wins.
| PPC freelancer | Performance Max | DIY | Other AI tools | Jarvan | |
|---|---|---|---|---|---|
| Monthly cost | $800-$2,000 | Free | Free | $99-$299 | $79-$249 |
| You see every change before it ships | Sometimes | No | Yes | Partial | Yes - enforced |
| Keyword + negative coverage | Yes | Hidden | Manual | Partial | Yes |
| Daily monitoring & optimization | Weekly at best | No | No | Yes | Yes |
| Time to first reviewable plan | 3-7 days | ~15 min | 2-4 hrs | 20-40 min | 58 seconds |
| Available at 2am on a Sunday | No | Yes | Yes | Yes | Yes |
| Native Google Ads ownership | Depends | Yes | Yes | Depends | Yes |
Brief Jarvan once and get a full campaign draft - structure, keywords, ads, negatives. Free forever. Upgrade to Pro when you are ready to connect Google Ads and optimize daily.
One real customer, deep numbers. Not just a quote - the timeline, the math, and the weekly approval workflow.
"I had never run Google Ads. Day 1, Jarvan built the whole account - 4 campaigns, 18 ad groups, 240 keywords. Then it watched it every morning and shipped one fix per day. 60 days later we are at 4.6x ROAS and I spend 15 minutes a week clicking approve."
Each quote is written around the actual workflow: account build, daily monitoring, and explicit approval.
"Day 1, Jarvan built me a 12-ad-group account I could never have built myself. Then it shipped ~3 improvements per week for two months. CPA dropped 47%. The approval flow is what sold me."
"Replaced my agency. Same daily monitoring, more optimizations per month, 1/30th of the cost, and now I actually understand what is happening in the account."
"I had never run Google Ads. Jarvan built the campaign, watched it every morning, and shipped one improvement after another. Three months in, 87 approved optimizations - and I still have full control."
This is not a marketing line. It is enforced through Google Ads account permissions, approval controls, and the audit log.
Google Ads API uses one OAuth scope for account operations. Jarvan respects the connected user's Google Ads role and gates account changes behind product controls.
Every recommendation is queued as a proposal with the exact diff and why it matters. If you do not approve, nothing ships.
Audit log shows the proposing agent, diff, approver email, and API response from Google.
Spent 6 years managing Google Ads for B2B SaaS and DTC brands at a Paris agency. Watched too many founders pay for a managed account that got 20 minutes of attention a week. Started Jarvan to build the tool he wished his clients had: one that earns its keep on day one and never touches their money without asking.
Free lets you test the workflow. Paid plans add Google Ads connection, campaign creation, and approval-first launches. No per-spend fees, ever.
For evaluating the AI workflow before launching spend.
For founders running $500-$10K/mo on Google Ads who want their evenings back.
For agencies and operators managing portfolios of accounts.
Approval-first by design. Jarvan drafts every campaign change as a proposal first, then waits for your explicit approval before touching your Google Ads account.
Based on the default 22% ROAS lift assumption from daily monitoring, waste reduction, and continuous optimization.
No tracking. Numbers update locally. Formula: spend x lift x 2 ROAS multiplier, minus Pro subscription.
After paying $948 for Pro, you would net $25,452 of incremental return from continuous optimization. That is a 27.8x ROI on the subscription.
Brief Jarvan once. Get a full campaign draft - structure, keywords, ads, negatives - free, no card. Upgrade when you are ready to launch and let Jarvan monitor every day.
No card · Free forever · Upgrade only when you are ready to launch